Executive Leadership

Iain is the founder and chairman of Atidiv, where he drives the company’s strategic vision. He also serves as founder and chairman of Guild Capital, a consumer-focused venture capital firm investing in early-stage companies across the U.S., U.K., and India. Before founding Guild Capital, Iain was a venture capitalist at Technology Crossover Ventures, where he led investments across consumer internet, business process outsourcing, and software sectors. Earlier in his career, he was a management consultant with Bain & Company, advising global clients on strategy and operations.

Iain holds an M.A. in International Business from the University of Edinburgh (Scotland)

Max oversees Atidiv’s global leadership and serves as COO of Guild Capital, a consumer-focused venture firm investing in early-stage companies across the U.S., U.K., and India. Previously, he was an Associate Partner at McKinsey & Company and held leadership roles in early-stage startups.

Max earned his M.B.A. from The Wharton School, graduating as a Palmer Scholar, and a B.A. in Business Administration from the University of St. Gallen, Switzerland.

Ben leads Atidiv’s growth in the U.S. and is Chief of Staff at Guild Capital, a consumer-focused venture firm investing in early-stage companies across the U.S., U.K., and India. Previously, he was a consultant at McKinsey & Company and a fellow at the McKinsey Global Institute.

Ben holds a First Class Degree in Economics (Hons) and Mathematics from the University of Melbourne (Australia)

As President, Ashish drives Atidiv’s vision and strategic initiatives to enhance customer experience and business success. Prior to this, he led the India business of a technology company and worked as Associate Partner in McKinsey and Company.

Ashish completed his MBA from Indian Institute of Management, Calcutta and engineering from Indian Institute of Technology, Roorkee

Ayushi leads the Customer Experience and Finance & Accounting business verticals at Atidiv. Previously, Ayushi was an Engagement Manager at McKinsey & Company and an Associate Consultant with ZS Associates.

Ayushi holds an M.B.A from the Indian School of Business and a Bachelor in Computer Engineering from Mumbai University (India)

Samiksha leads Digital Marketing and Data Engineering business verticals at Atidiv. Previously she was a General Manager at Swiggy, a management consultant at the Boston Consulting Group, and an Analyst at the IFC, World Bank Group

Samiksha holds an M.B.A from the Indian School of Business (India) and a B.Tech. in Manufacturing Science and Engineering from the Indian Institute of Technology (India).

Chirag leads the Trust & Safety business vertical at Atidiv. Previously, Chirag was an Associate Director at the American edtech startup Epic, and a management consultant at the Boston Consulting Group.

Chirag holds an M.B.A from The Kelley School of Business of Indiana University and a B.E. in Mechanical Engineering from Thapar University (India)

Kushal leads Sales and Marketing at Atidiv. Previously, he was a management consultant with Bain & Company and held leadership roles in Edtech startups.

Kushal holds an M.B.A. from IIM Bangalore and a B.Tech. in Mechanical Engineering from IIT Madras.