Blogs

Delivering Exceptional Customer Experience in Your Organisation

Customer experience (CX) is how people feel about your business after dealing with it in any way – before buying, while buying, and after buying. This […]

7 mins read

How to Collect Customer Feedback: Tips & Best Practices for Success

Customer feedback is the best way to understand real-time issues customers face while using your service or product. Think of it as a sort of data-mining […]

by Ashish Arpit

How to Calculate Churn Rate: Formula and Key Insights To Reduce It

The churn rate is the percentage of customers who stop using your company’s product or service. It is calculated for a specific period (say quarterly or […]

How to Increase Customer Retention Rate with Proven Strategies

Key Takeaways Retaining customers is more cost-effective and profitable than constantly acquiring new ones. Onboarding, personalized communication, and proactive support are essential for long-term loyalty. Tracking […]

How to Choose the Best Pricing Model for Customer Support Software

Most customer support software (like a CRM) has multiple pricing models. They charge businesses based on factors like users, ticket volume, or automation. For example, Gorgias […]

How Much Does Customer Service Really Impact the Customer Experience?

Key Takeaways Excellent customer service directly impacts customer satisfaction, loyalty, and lifetime value. Modern service goes beyond speed—empathy, personalization, and proactive support matter more than ever. […]

Understanding Knowledge Process Outsourcing: Benefits for Businesses

Key Takeaways: KPO (Knowledge Process Outsourcing) lets businesses outsource high-skill, knowledge-intensive tasks to expert teams without the cost of hiring in-house. Unlike BPO, KPO focuses on […]

Support Success: Best Practices to Drive Customer Satisfaction

Key Takeaways: Customer success is proactive; customer support is reactive, but both are essential. A strong support system builds trust, reduces churn, and fuels customer loyalty. […]

Building Effective Cross-Functional Teams: Key Strategies for Success

Key Takeaways: Cross-functional teams unite different departments to solve problems and drive results. Great communication and strong leadership are the backbone of every successful cross-functional team. […]