Position Summary:

A Campaign Manager is responsible for planning and coordinating events to promote a particular ad, including advertising initiatives and marketing campaigns. Their duties include coordinating the efforts of various agencies and marketing roles and developing strategic plans for communicating a brand message. Also, they are responsible for analyzing the correct bidding strategy.

Your Responsibilities:

  • Primary role includes working on various social media platforms like Facebook, Twitter, Snapchat, LinkedIn.
  • Responsible for setting up campaigns, assigning creatives, analyzing the campaign performance, optimizing the campaigns.
  • Skill sets in trafficking, campaign setup, campaign optimization.
  • Set up and manage campaigns, including testing, implementation delivery, and optimization of ad campaigns on social platforms like Facebook Business Manager, Twitter, LinkedIn, Snapchat, and Pinterest.
  • Must experience on ad serving solution using DCM (Double-Click Campaign Manager), by trafficking all kind of campaigns like Video, Mobile, and Web.
  • Ensure that campaigns are launched on time, performance is adequately monitored, and any performance issues are communicated to the Account Management team in a timely manner.
  • Manage quality audit for ad trafficking, campaign creation and reporting.
  • Experience working on Facebook/LinkedIn/Snapchat campaign creation, ad optimization, and QA.
  • Added advantage- knowledge on platform like: Basis, Google ads, Google Tag Manger, H5 validator, google ad inspector, ad validation etc.

Skills/Abilities Required from You:

  • Experience: 3 years to 5 years.
  • Excellent written and verbal communication.
  • Bachelor’s degree or higher.
  • A degree in digital marketing or a related business field will be an added advantage.
  • In-depth knowledge of Google Ads and Google Analytics.
  • An understanding of basic search engine optimization (SEO) and search engine marketing (SEM).
  • Google Ads certification.
  • Competency with using Word, Excel, and PowerPoint to produce reports and presentations for clients.
  • Strong analytical skills, Proactive approach, Adaptable/flexible.
  • Ready to do night shifts.

Perks and Benefits:

  • WFH / Internet Reimbursement
  • Incentives & Bonus