Our client operates a thriving subscription-based men’s soap business, and they were eager to access their CX and operations data and unlock the power of cohort analysis.
However, they faced the challenge of limited data accessibility and had to rely on static, time-consuming reports.
Problem: Ready Access to Data was Lacking
Our client operates a thriving subscription-based men’s soap business, and they were eager to access their CX and operations data and unlock the power of cohort analysis.
However, they faced the challenge of limited data accessibility and had to rely on static, time-consuming reports.
Our Clients
Can’t Stop Raving!
Solution: Data Captured, Structured and
Building Blocks Created
We gathered and organized relevant data into dim-fact tables for efficient reporting and analysis
and created building blocks for complex reports/analyses.
Our accuracy and efficiency ensured the client had the necessary information needed for informed decisions.
Data Capture
- Leveraged tools and python connectors to refresh data near real-time.
- Stored data in an easy scale-up, scale-down data warehouse.
Operational Marketing Data
- Set-up 100+ metrics in Looker for analysis.
- 40+ drag drop reports enabled for their team.
Data Modeling
- Cohort analyses unlocked, broken down by 5 filters.
- Cross-functional analyses unlocked across sales and ops.
Dashboard and Analysis
- Creating sharp visualizations in Looker for 6 dashboards.
- Organized dashboards in a user-friendly way for business owners.
Exceptional Impact
100%
Data coverage across key functions (sales, marketing, ops)
66%
Reduction in analysis TAT
40+
Report creation enabled
through easy to use BI tool